The leaders of tomorrow

By 2020 the workforce will consist of up to 50% of millennials.

Millennials want more from work than simple economic comforts.  They also want more intangible things from their work.

Consulting firm PwC has been surveying CEOs from around the world for years.  It has asked for their thoughts on the changing business landscape and on the economic, social and technological shifts that will impact them, their organisations and their customers.

This year PwC decided to find out the opinions of 200 future leaders from 104 countries.  In order to do so it collaborated with AIESEC, an international student organisation that develops the leadership potential of young people.

The report takes the top concerns of the young leaders in a number of areas, and compares them with the answers of existing CEOs to see where the differences – and similarities – lie.

Key findings

Young Leaders are much more optimistic about economic growth over the next 12 months than CEOs.

  • 27% of CEOs predicts growth; 60% of Young Leaders predict growth

Social and environmental issues

  • Young leaders highlight social instability; unemployment; environmental
  • CEOs cite over regulation; exchange rate volatility; geopolitical uncertainty
  • Shifts in consumer behaviour – seen as a risk by 85% of Young Leaders and only 60% of CEOs


  • Young leaders are much more concerned about several threats: 86% of young leaders concerned about cyber threats, vs. 61% of CEOs
  • 83% of young leaders cite a lack of public trust in organisations as a risk; only 55% of CEOs felt this was a risk

The leaders of tomorrow by the leaders of tomorrow

  • 64% of the young leaders state that the education system is the most important factor in preparing young people for leadership role
  • 70% believe the education system in their countries is failing to equip future leaders with appropriate skills
  • They identified missing skills – international experience (71%); communication 47%); openness (44%) and ethics (42%)
  • Other attributes required included passion and enthusiasm (51%); creativity (46%) and problem solving (43%)

PWC Tomorrow’s leaders report.