Social referral: latest stats

Shareaholic has published its Social Media Traffic Report for the first quarter of 2014.

The report analyses data collected from over 300,000 websites to see how much traffic the most popular eight social media platforms are driving to the websites.

Key findings

Facebook continues to lead the pack when it comes to social referrals

  • Facebook drove 21% of the total traffic to the websites – and this had increased by 5.81% since December 2013

Pinterest continues to grow

  • Pinterest drove 7.1% of the total traffic – up 2.3% on December 2013

Twitter remains in a 'steady third place'

  • Twitter drove 1.14% of traffic, a small increase on December 2013

Other findings

  • StumbleUpon shows progress, moving into fourth position and driving .99% of the traffic
  • Reddit’s share has not changed (0.21%)
  • YouTube’s share is shrinking
  • Google+ overtook LinkedIn to take 7th place

Full report available from Shareaholic.