Morressier launches enhanced virtual conference and networking solutions to provide a superior audience experience

The features are designed to help conference organizers around the globe provide advanced audience engagement, combat digital fatigue, and improve the marketability of their event.

Headquartered in Berlin, Germany, Morressier began in 2014 as a platform to allow researchers to upload their papers, manage their presentation and posters, gain insights into emerging scientific trends, and discover early stage research. It expanded into a platform to support conference organizers—most of whom are learned societies or research institutes—by creating a landing page for conferences, aggregating research submission, and conducting peer review of the submissions.

According to the press release, its newly enhanced conference navigation and networking solutions include real-time program updates, speaker insights, and one-click session joining capabilities. The newly expanded networking tools allow attendees to connect one-to-one or in groups of up to 50 people, increasing engagement and encouraging an open dialogue around conference sessions and presentations.

As part of the launch, Morressier now offers enterprise-scale event customization within its platform, including white-label conference microsites to improve brand visibility and support demand generation for the event. Post-event, attendees can be re-engaged and directed to a conference content library featuring all presentations, sessions, and discussions, extending event longevity and driving new ticketing and revenue opportunities. Within the library, organizers have the option to highlight featured sessions and popular speakers to shine a spotlight on relevant content.

As a next step, Morressier is working to further build out its network and community capabilities to allow all learners around the globe to engage with conference content and make essential connections. The company is also updating its pricing model to increase accessibility to a full range of conference budgets.

Apparently, this is only the first of several platform enhancements and it appears that Morressier is reaching out beyond the scholarly meetings to a more general conference and virtual events market.