Mobile voice search

Rates of voice searching have doubled in the past year.

Voice searching is on the increase and is particularly popular amongst teenagers.

A survey conducted in the US on behalf of Google asked 1400 users about their voice search behaviour.

  • 55% of teenagers (13-18 years old) are using voice search at least daily
  • 41% of adults are using voice search at least daily

Voice searching is used to help people multitask:

  • 59% of teenagers use it while watching TV
  • 23% of adults use it while they are cooking
  • Both groups are using it for help with directions (38% teenagers; 40% adults)
  • One third of teenagers use voice search for help with homework.

Source: Google blog