Facebook’s deepfake policy

Facebook will remove videos modified by AI and designed to deceive.

In a blog post the platform has outlined how it plans to address what it refers to as ‘manipulated media’. 

"… we are strengthening our policy toward misleading manipulated videos that have been identified as deepfakes. Going forward, we will remove misleading manipulated media if it meets the following criteria:

  • It has been edited or synthesized – beyond adjustments for clarity or quality – in ways that aren’t apparent to an average person and would likely mislead someone into thinking that a subject of the video said words that they did not actually say. And:
  • It is the product of artificial intelligence or machine learning that merges, replaces or superimposes content onto a video, making it appear to be authentic."

This policy does not take into account the types of videos known as ‘shallow fake’, which are already widely shared on the platform.

Read more at:BBC